Do you want to sell stuff online? Well, there’s a couple of things that you need to set up before you start doing so.
First, you need a website. It can be a bit challenging to set it up if you’re a beginner.
You need to buy a domain name and then you need to find a good hosting. Also, you need to install a theme that loads fast and activate a couple of must-have plugins.
Then, you need to set up Google Analytics and Search Console and start producing content. Also, you need to produce SEO friendly content in order to rank on Google.
Oh, and you also need an email marketing software in order to capture leads.
Now, do you know how much all these things cost? They’re not cheap if i’m being honest with you (apart from Google Analytics and Search Console. Those are free).
What if you don’t want to deal with all these things? Is there another way to sell products and services online?
Yes. It’s called a sales funnel. There’s been a lot of hype around sales funnels in the past year or so.
Why is that? Because it enables beginners to sell stuff online even if they’re not tech-savvy.
One of the best, if not the best sales funnel softwares on the market is Kartra. Because it’s not only a sales funnel, but an “all-in-one marketing platform”.
Which means that it includes all the features that you need in one platform, so that you can have a successful online business.
I remember the moment after I graduated college and I was trying to make money. The problem was that I didn’t really know anything about marketing or business (even with my business degree – lol)
My biggest desire was to have an income stream so that I can give my parents back 10 times more than they gave me. At that time, my parents were pressuring me to get “a real job” so that I can have some security.
I felt so frustrated because I didn’t want to be a corporate slave and I was terrified that I will waste my life in an office. Unfortunately I finally had to get a job because I needed money and my dream of getting a passive revenue stream was slowly fading away.
After a couple of months, a friend told me that you can make money online (i had no idea what that was at that point). I then became obsessed with online marketing because it could allow me to make my dream come true and get away from my job.
So I decided to spend all my free time and the little money I had in an online business. The problem was that there were so many gurus trying to sell me their stuff.
Honestly, I really felt disgusted at the amount of mislead and lack of honor that there was in the online marketing space.
After many hurdles, I started to make a little money and I couldn’t be happier. This meant that this online stuff actually worked, so I started to work even harder so that I could leave my job. After about 1 year, I did quit my job (yay!).
In the end, the most important thing is that I can now buy my parents anything they want. This is what truly matters. To see your parents proud and happy.
Also, that’s why I also started this blog. Because I want to give people useful advice and help them to not get scammed like I did.
If you’re here to find out if Kartra is right for you, then, you’re in the right place. By the end of this review, you will know everything about this marketing platform.
First, let’s have a look at what it really is:
What Is Kartra?
Kartra is a relatively new online marketing platform. It was founded in 2018 and is the main competitor of Clickfunnels.
You found out earlier that it’s quite a hassle to set up the domain, hosting, email marketing, shopping cart and all the other things for your business.
Kartra takes all that hassle away and provides everything you need in order to make money online.
Not only that, but Kartra also gives you done for you funnels that you can edit and integrate in your business. That’s a huge bonus if you ask me.
I vividly remember trying to create my first sales funnel from scratch. It took me about 8 hours. Not only that, but after I finished it, I was quite frustrated because it looked like…crap.
Fast-forward to today, I have a lot of pre-made funnels in my library that I can plug in anytime I want, without much effort. You just need to edit them a little and you’re ready to go.
Oh, I forgot to tell you that these funnels that they give you were already tested, so you can be sure that they will work for you.
That’s really cool if you ask me.
Who Is Kartra For?
OK. You might think that Kartra is for everyone who wants to make money online. And that’s what I thought as well in the beginning.
I thought that I can replace my websites with Kartra. And yes, that’s true. You can actually use Kartra in stead of traditional WordPress sites.
But I discovered Kartra after I had everything set up. So, it was more of a hassle to replace everything I had with Kartra.
What I did instead, was that I started to create new funnels inside of Kartra. It didn’t make any sense to delete the websites that I had untill that point and create them again.
So, if you want to replace your existing website, it’s better not to do it if you ask me.
BUT Kartra is a great choice for you to create your future websites AND it’s much easier to do so.
If I didn’t have anything set up, I would go with Kartra.
Also, if you don’t want to spend thoudsands of dollars in order to hire teams of developers, then Kartra is perfect for you. You can get more leads and more sales.
Keep reading if you want to know what I mean.
Immediately after you sign up for Kartra, you will be greeted with a page where it says that you just received 4 emails.
This made me think that Karta is “overly beginner friendly“, as the email contains only a link to their website together with your account and password.
After you log in to your account, you will be presented with a very nice introduction video, which you will find very helpful if you are new to landing page softwares.
You don’t really need to follow the instructions from the video. I am quite confident that you will figure out how to navigate inside the platform even if you’re a beginner.
Kartra has a very intuitive layout that allows you to easily find anything you need.
Kartra Landing Page Builder
This is what you found out earlier. You can replace your website with this page builder.
If you ask me, it’s much easier than traditional WordPress websites. You have a lot of done-for-you templates which you can easily plug in.
They make it so beginner-friendly, that anyone can build an entire website inside of Kartra. Your visitors will not even know that your site it’s not made with WordPress.
There is a combination between traditional and modern-looking templates, so you don’t have to worry about not finding what you are looking for. I personally like the more traditional-looking ones, as they are easier to edit.
So, if you don’t like any of the templates (this will not happen, trust me), can you start from scratch? Yes, you can. But in your place I would start with a template, as it will help you get more familiar with the platform.
You can add whatever you want to your template. Just play with it untill you find something you like. I always have fun inside of these page builders 🙂
One of my favorite aspects of this platform is that you can easily add videos. A couple of years ago when I first started, I was getting frustrated every day because I wanted to solve problems for which I couldn’t the answer ANYWHERE on the internet.
I was sitting hours and hours trying to solve even the smallest of problems. One of these problems was inserting videos into my pages.
When I discovered that it’s so easy to do this in Kartra, I burst into laughter. It seemed so funny that I wasted all of this valuable time for nothing. I guess it’s better to laugh than to cry, right?
If you want to add pop-ups (which you should), you will be surprised at how easy they made it. It’s literally just 1 click of a button.
If you ask me, Kartra is the best page builder that I’ve been through. Why? Because it’s very easy to get accustomed to.
Before I found Kartra, I used BuilderAll for a little while. Just a little while because I got pissed at how complicated it was to navigate it.
I really tried to get used to it but everything was in “not so intuitive” places. After that, I signed up for a Kartra trial and I didn’t look back. You can really feel the difference in comfort.
Kartra Email Marketing
If you click on “Communications“, you will be presented with the email marketing option. It has everything you expect from an email marketing software.
For example, broadcasts, email sequences and so on.
It’s very similar to other email marketing softwares out there. If you are familiar with any of the email platforms on the market, you will have no problem getting used to this one.
Also, if you’re currently using another email marketing software, don’t worry about it. You can add your list inside Kartra with a few clicks.
If you want to get new leads, you can create new opt-in forms. As you can probably imagine, these forms have loads of options, such as different types of automations, welcome messages or tags.
A lot of people buy into Kartra for this option alone. You can share your marketing campaigns with other Kartra users.
Or if you are greedy, you can create your campaigns from scratch and don’t share them with anyone.
Also, you have premade marketing campaigns. I don’t recommend just plugging them in, as a lot of people are probably doing the same thing. You’ll be better of using them as templates and editing them.
There are 5 different campaign templates that you can choose from. All of them are for different niches, so you have a couple of options here.
Kartra Sales Funnels
One of my favorite aspects of this platform is the simple drag and drop editor that i create my sales funnels with. Again, it’s much better than BuilderAll’s one in my opinion.
Also, the page builder that we talked about earlier has a very cool layout that I’m sure you will like. The templates in particular are very nice.
I’m not joking when I tell you that they have A LOT of templates. They make it very easy to quickly edit them as well.
Whatever niche you’re in, I’m sure you will find what you’re looking for. In the case that you don’t like anything, you can start from scratch, as you found out earlier in the article.
Copywriting is one of the most important skills you need to master in the online marketing world. It can be very challenging to be an efficient copywriter, especially at the beginning.
That’s why Kartra provides its users with some pre-made copy templates that they can choose from. I really liked this feature, as I just need to pick a template and edit it so it fits what I want to promote.
These are proven templates that are converting quite well, so i’m sure you will appreciate the help that they give you.
Honestly, there’s alot more to cover here. You wouldn’t have the patience to read the entire article if I were to go in depth about all the features that they offer.
Let’s have a look at the pros and cons of Kartra:
What I Like About Kartra
The fact that it’s an “all-in-one” marketing platform is by far one of the best aspects of this software. You don’t need to make your life difficult with separate domains and hosting. Also, there is an email marketing software included that it’s quite good.
Another thing that I really like is the pre-made funnel templates and the page templates. I found myself really taking advantage of them, as I don’t like starting from scratch every time. Also, these are high-converting templates, so why not use them?
The price (more on that later) is very affordable compared to what they offer you. If you were to buy all these things separately, it would cost you 2 or 3 times more.
Let alone the fact that you don’t need to hire entire teams of developers, like Russell Brunson used to do back in the day.
The customer support is very helpful. You will be surprised how fast they reply to you whenever you have a problem. But to be honest, I had to contact the support only one time, and that was because I didn’t understand a simple thing. But they do provide you will help when needed.
You can create entire membership sites inside of Kartra. You don’t want to know how much this would cost if you were to do it by yourself with a team of developers. I really like the idea of membership sites. It can be very scalable if you know what you’re doing.
If you’re a beginner, this is the best funnel building software that you can get right now. As I said before, it’s really easy to get used to, and everything is very intuitive. Other landing page softwares make have such a disorganized layout, that you just want to cancel your subscription
Another thing I like is the video hosting (I talked about it earlier). This is the first time I don’t have any problems with this.
Also, the pre-made marketing campaigns are pure gold. Just think that they were not made by a beginner, but by experienced marketers. These campaigns were proven to be high-converting and effective. You will really like them. Just make sure you don’t copy them word by word.
The pre-written sales copy is another useful feature. You don’t need to think much about what words you should use. You can just take one copy template and slightly edit it. It will work wonders for you.
Kartra also has a very nice affiliate program, where you can ear un to 40% of the sales that you make. Keep in mind that this is recurring, so you don’t need to worry about making tons of sales every month. As long as they are happy with the program, you get the credit.
The email autoresponder is also quite good. You know, most of the autoresponders are kind of the same. The good thing is that you don’t need to pay extra for another one. The Kartra email software does a good job in your automations and everything else that comes with it.
They also have a ton of tutorial videos if you get stuck. Honestly, if you’re familiar with these landing page builders, you will not need them. But if you’re a beginner, they can really make the difference for you.
What I don’t like About Kartra
There’s not a lot that I don’t like. The only thing that can be a drawback if you’re just starting out is the price. It can be a bit scary. But if you take into account that the alternative is to pay 2 or 3 times more on these tools separately, then it doesn’t feel so expensive.
There are 4 payment plans:
- Starter ($99/month)
- Silver ($199/month)
- Gold ($299/month)
- Platinum ($499/month)
The main differences between the plans are the limits for contacts and emails.
The Starter Plan allows you to have:
- 2.500 leads
- 15.000 emails/month
- 100 pages
- 20 products
- 100 automations
The Silver Plan allows you to have 12.500 leads and unlimited emails, pages, products and automations.
The Gold Plan allows 25.000 leads, while the Platinum one allows 50.000 leads (the rest is unlimited for both these plans as well)
The only discount available is if you pay anually. In this case, the prices will drop to:
- Starter: $79/month (-$240/year)
- Silver: $149/month (-$600/year)
- Gold: $229/month (-$840/year)
- Platinum: $379/month (- $1440/year)
If you ask me, these is a great discount. Look at how much money you can save a year if you decide to pay anually.
Also, you can try out all the plans for only $1 for 14 days.
Money Back Guarantee
Kartra offers a 30 day money back guarantee, if you decide that this software is not for you.
This is great because people can be more confident while trying it out.
I use Kartra myself for a couple of months and I can personally vouch for it. Since I started using it, my work became more and more easier.
Also, it might seem that $99/month is expensive, but take into account the prices of all the tools that you need if you decide you want to do everything by yourself.
In the long run, you will save money 100% if you decide to go with it. Kartra has everything you need in order to have success in your online journey.
It’s the best all-in-one marketing platform at the moment. I would recommend you start with the $99/month plan. If you get more than 2.500 contacts, you can upgrade later.
And believe me, if you exceed that number of contacts, upgrading to the next plan would seem dirt cheap for you.